Brand Manager - Germany

Join well established casino and sportsbook operator as a Brand Manager for Germany as their business grows! The role is based in Malta, excellent employment terms offered!
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A well established casino & sportsbook operator based in Malta, with multiple brands, is growing its team for their German sites. They are looking for an experienced Brand Manager to join them with this expansion.

Role and Responsibilities

  • Increase market share through management of brand exposure
  • Brand strategy and commercial planning
  • Campaign planning together with relevant teams
  • Involvement in marketing, including media procurement 
  • Management of PR efforts 
  • KAM for leading affiliate partners for the German market
  • Cooperate closely with the VIP / retention teams and assist with strategiec planning
  • Manage budget and ensure ROI
  • Manage, analyse and tweak campaigns for best ROI and PLTV
  • Developing the brand strategy together with the Brand Strategy Team
  • Set and develop KPIs
  • Competitor analysis
  • Automation of processes
  • Liaise with multiple departments for best delivery of assets

Requirements and Attributes

  • Fluent (native / C2) in German, both written and spoken
  • Fluent in English (business / C1) both written and spoken
  • Extensive experience of working within igaming CRM/Brand Ops for the German speaking market
  • Degree (or equivalent thereof) in Marketing or Commercial / Business
  • Excellent communicator, both externally and internally
  • Coersive and engaging colleague, with ability to motivate and display results

Please apply with your CV in English and any relevant references.

Or, know someone who would be a perfect fit? Let them know!

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